(I looooove that Chihuahua – something tells me the Husky might eat it though)

This is a small business idea cooked up with my fiancé. At the moment it is based on CubeCart as it was extremely quick to skin. Unfortunately like most of my own projects it’s currently half completed, but the good news it will be getting rewritten early in 2009 to Magento, giving us a much fuller featured shopping cart experience.

Intially I performed some keyword research to select the key terms to use throughout the site, with the redevelopment will come a second round of Search Engine Optimisation focusing fully on getting top ranks across these terms.

I’m quite pleased with the overall design of this site, whilst not all of the intended features were eventually implemented the colour scheme and branding really hit the nail on the head – we wanted a boutique feel for our designer dog accessories and I think we achieved that. Now to take over the petwear world!

A word of caution if you visit – the store is live and functional.

http://www.topdogfashion.co.uk